Prahlad Kakkar on Aishwarya-Salman Feud, Shah Rukh Khan, Priyanka, Ad Filmmaking & More | EP-356
Description
Prahlad Kakkar is one of India’s most iconic ad filmmakers. He is the man behind some of the most memorable commercials in Indian advertising history, including “Yehi Hai Right Choice Baby! Aha!” for Pepsi and the “2 Minutes!” Maggi noodles ad. Known for his sharp wit, creativity, and fearless storytelling, he is called the ‘adman’ of India. For over 40 years, Kakkar has changed how brands talk to people through advertisements.
In this episode of the ANI Podcast with Smita Prakash, Prahlad Kakkar talks about the golden era of Indian advertising, his collaborations with Bollywood stars like Shah Rukh Khan, Aishwarya Rai, and Priyanka Chopra, and the unforgettable Salman-Aishwarya feud that made headlines.
He shares insights into how ads became a mirror of Indian society, the craft of storytelling in 30 seconds, and why today’s advertising world lacks the madness and maverick spirit it once had.
Timestamps
00:00 – Intro
00:37 – Iconic Ads
01:30 – Prahlad’s Favourite Ad
06:16 – Pepsi Ad Story
09:37 – Aishwarya’s Pepsi Casting
12:54 – Aamir’s Pepsi Casting
15:55 – Maggi Ad Idea
24:14 – Maggi Ketchup Ad Story
33:03 – Understanding Audience Pulse
37:09 – When Actors Misfit Ads
39:11 – Big B as Perfect Fit for Ad
42:20 – Shabana & Smita Era
47:54 – Aishwarya vs Sushmita
51:18 – Aishwarya–Salman Feud
55:34 – Sridevi & Hema Era
59:30 – Ad Films vs Feature Films
1:00:42 – Deepika–Priyanka 'Clash'
1:02:47 – Quick Reactions on Stars